Digital Marketing Specialist Job at BaRupOn LLC, Irvine, CA

T1hXMEJKaVFOZVRHcFhMSy96QXQ4c1IwMEE9PQ==
  • BaRupOn LLC
  • Irvine, CA

Job Description

Job Summary

The Digital Marketing Specialist will plan, execute, and optimize digital campaigns across platforms including web, email, social media, and paid ads. This role is responsible for increasing online visibility, generating leads, and supporting branding initiatives through data-driven digital marketing strategies. The ideal candidate has strong hands-on experience with SEO, analytics, email platforms, and content management systems.

Key Responsibilities

  • Manage and update website content using CMS platforms (e.g., WordPress, Webflow)
  • Create, monitor, and optimize digital advertising campaigns (Google Ads, Meta, LinkedIn, etc.)
  • Execute email marketing campaigns and automated workflows
  • Conduct SEO audits and implement on-page and technical improvements
  • Track and analyze campaign KPIs using Google Analytics and other tools
  • Coordinate social media scheduling and campaign rollout
  • Support landing page creation and lead form integration
  • Collaborate with marketing, design, and content teams to align messaging and performance goals

Qualifications

  • Associate or Bachelor's degree in Marketing, Communications, or related field
  • 2–4 years of experience in digital marketing or online advertising
  • Proficiency with Google Ads, Facebook/Instagram Ads Manager, Mailchimp or similar
  • Experience with SEO tools (e.g., SEMrush, Moz, or Ahrefs) and web analytics
  • Strong understanding of digital trends, A/B testing, and optimization best practices
  • Solid writing and content editing skills for digital platforms

Preferred Skills

  • Experience in B2B, energy, infrastructure, or technology sectors
  • Graphic design or video editing familiarity (Canva, Adobe Suite)
  • CRM and marketing automation knowledge (HubSpot, Zoho, etc.)

Benefits

  • Health, dental, and vision insurance
  • 401(k) with employer match
  • Paid time off and company holidays
  • Growth path to senior digital or performance marketing roles
  • Creative and strategic freedom in a high-impact role

Job Tags

Full time,

Similar Jobs

Apexon

React JS Developer Job at Apexon

 ...enable #HumanFirstDigital. Job Description Role: React Developer Location: Lansing, MI (Onsite) Position -2 Key Responsibilities...  ...hooks and patterns ~ Experience with React framework (Next.js is an advantage.)~ Strong proficiency with state management... 

Avera

Grant Writer II Job at Avera

 ...lead project development through ongoing communication facilitation collaboration and direction as well as develop write and manage grant applications for Avera Rural Health Institute committed projects. Initiates and cultivates relationships with funders that will result... 

The Joint Chiropractic

Chiropractor - Amarillo, TX Job at The Joint Chiropractic

 ...Chiropractor Full Time Location: Amarillo, Texas A better way to deliver care starts here! The Joint Chiropractic is revolutionizing access to care by delivering high-quality, affordable chiropractic services in a convenient retail setting. As the largest... 

Thermo Fisher Scientific

Lead Lab Support Specialist Job at Thermo Fisher Scientific

 ...degrees C, Laboratory Setting, Office, Some degree of PPE (Personal Protective Equipment) required (safety glasses, gowning, gloves, lab coat, ear plugs etc.) Work Schedule Standard (Mon-Fri) Environmental Conditions Laboratory and Office Setting, some degree... 

Rest Stop Ministries, Inc.

Grant Writer (Part-time) Job at Rest Stop Ministries, Inc.

 ...healing and economic empowerment of female survivors of sex trafficking and commercial sexual exploitation, is recruiting for a staff Grant Writer to join our team. The Grant Writer will play a vital role in securing funding that fuels our mission. This position focuses on...